Reemerging Physical Stores

                                        
It seems that physical stores are not as popular as online stores in recent years. Despite the fact that online stores are more convenient for consumers, physical stores still own a huge market and a lot of business opportunities. 


1. An era of youth creates new business opportunities
 
With the improvement of the living standards, the youth prefer to ahead-of-time consumption and emerging things are more acceptable by them. 
 
Young consumers now are more likely to choose fast fashion brands on daily products and pay more attention to the features and experience. 
 
Therefore, they would like to accept new types of entertainment and consumption. A physical store is undoubtedly a good option for them to try and experience new things. 


2. The rapid growth of shopping malls advances the development of physical stores
 
The great development of business districts boosts the growth of more and more shopping malls. An increasing number of shopping malls means there are more options for physical stores. 
 
3. The growing importance of demonstrating the value of physical stores
 
Nowadays, the growing importance of the demonstrating value of physical stores has become one of the advantages for brands to achieve a breakthrough.
 
Experience stores have been set up for convenient communication and consumption for consumers, which is a great solution for enhancing sales performance. 


4. Physical stores are reemerging 
 
The most popular development direction for physical stores recently is to build up a characteristic or comfortable environment and focus on the details and services. 
 
Price advantage is the core of e-commerce while people nowadays are paying more attention to culture, innovation, experience and feelings, which are the exact demands. 
 
5. Popular e-commerce companies are setting up physical stores 
 
It is really a general trend for e-commerce companies to set up physical stores, representatives such as Amazon, Bonobos and Nasty Gal have all opened physical experience stores to accumulate more consumers.